Stop the Madness
Have you seen the outrageous use of Twitter hashtags? Most people don’t even realize they are spamming others on their Twitter stream but it’s very obvious they are so here’s a quick lesson.
Please don’t use single words like #coffee #sugar #tea when tweeting. The whole point of using Twitter hashtags is to keep up with a conversation. So it would be better in that case to use something like #coffeelovers (which I see there is actually a hashtag for!) where people can talk about their love for coffee. Or here’s another one I see a lot #workouts. OK but let’s get more specific. I think it would be better to separate this in to #homeworkouts, #gymworkouts or even #cardioworkouts. It’s like we are taught with keyword research, it’s much harder to rank for single keywords in the search engines and it’s better to go for the long tail keyword phrases. I look at hashtags in a similar way. Be more specific and you’ll make better connections.
Pay Attention to Twitter Hashtags
Like I mentioned above, Twitter hashtags are there to help you keep up with conversations. Let me give you an example of why you should pay attention to them. I have been attending a conference called Niche Affiliate Marketing System 2x a year and all attendees use the Twitter hashtag #NAMS or #nams and have been doing so since the beginning a few years ago. We like to keep up with what is going on while at the conference and be able to connect and network with everyone before the next conference. Before you start using Twitter hashtags be sure to see if it’s already in use. Just recently I noticed another conference started using the same Twitter hashtag as we do for #NAMS and I believe it’s going to really confuse their members and they will get lost in the conversation.
I try my best to always search out the best possible Twitter hashtags if I’m going to use one. I just looked at the #socialmedia hashtag and think it would still be best to be more specific. How about #socialmedianews, #socialmediamarketing and #socialmediatips? They are much more specific and I prefer that so I can keep up with each conversation separately if I choose to.
Do you notice the Twitter hashtag spam?